DIGITAL MARKETING NEWS

Keep up-to-date on digital marketing trends. We hit topics like social media, web design and branding for a business.

12 Holiday Email Marketing Strategies to Maximize Your CTR

A high-performing email sequence turns first-time subscribers into loyal customers. In fact, email consistently ranks as the marketing channel that drives the most conversions and the highest ROI (HubSpot). Unfortunately, to achieve these results, small business owners must ensure they’re executing the perfect email marketing campaign, from onboarding to conversion. ...

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How to Coordinate an Email Marketing Campaign that Converts

A high-performing email sequence turns first-time subscribers into loyal customers. In fact, email consistently ranks as the marketing channel that drives the most conversions and the highest ROI (HubSpot). Unfortunately, to achieve these results, small business owners must ensure they’re executing the perfect email marketing campaign, from onboarding to conversion. ...

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Small Business Successes: Lessons from Brands Doing it Right

Small Business Successes: Lessons from Brands Doing it Right   Small businesses often face the challenge of building growth on tight budgets. In fact, according to the U.S. Bureau of Labor Statistics, nearly 50% of small businesses fail to survive beyond five years, and over 65% fail within 10 years! ...

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How to Build Your Digital Marketing Plan in 8 Simple Steps

Most business owners struggle with marketing because it feels scattered, expensive, and impossible to keep up with. But guess what: you don’t need more channels or a bigger budget. You just need a clear framework that keeps your efforts focused and consistent. Below, the experts at Hyport Digital reveal 8 ...

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5 Affordable Strategies to Boost Your Online Presence

Nearly 90% of consumers are likely to choose a business that replies to every review. Whether it’s a glowing 5-star rating, or a frustrated 1-star rant, your response matters — and not just to the person who left it. That’s why it’s crucial for small businesses to know when (and ...

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Customer Complaints: Should You Reply Publicly or Privately?

Nearly 90% of consumers are likely to choose a business that replies to every review. Whether it’s a glowing 5-star rating, or a frustrated 1-star rant, your response matters — and not just to the person who left it. That’s why it’s crucial for small businesses to know when (and ...

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How to Build a Strong Online Reputation from Day One

In today’s hyper-connected world, your reputation online is your reputation. Before they ever visit you, your customers Google you, check reviews, and scroll through social media to decide whether you’re worth their trust. In fact, studies show that nearly 100% of consumers read reviews before making a purchase — and ...

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How to Write Subject Lines That Get Clicked

We’ve all been there: staring at the blinking cursor, trying to craft the perfect subject line that makes people open our emails. Because let’s face it, if your subject line flops, your carefully crafted message might as well be shouting into the void. The truth? Writing subject lines that get ...

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