A college planning company aimed to increase their leads through online advertising. To improve their marketing strategy, they decided to implement a Google Ad campaign.
Education
Just two months after launching their Google Ads campaign, the college planning company saw a significant increase in website traffic and leads. Their ads achieved a click-through rate (CTR) of 10%, which is well above the average CTR for Google Ads campaigns. The campaign also led to an increase in conversions and sales, providing a positive return on investment for the company.
By utilizing Google Ads, the college planning company was able to effectively reach their target audience, increase their website traffic, and generate more leads and sales. The 10% click-through rate is a testament to the effectiveness of their campaign and the value of using Google Ads as a digital marketing strategy.
