A landscape architecture design firm based in New Hampshire had been in business for several years but needed expand their client base beyond the local area. To grow their business, they turned to Hyport Digital to implement display ads and acquisition email marketing.
Landscaping
Hyport designed visually appealing display ads featuring the firm’s best landscape design projects. The ads were targeted to potential clients in New Hampshire who had shown an interest in home improvement and landscaping topics. The ads included a call-to-action button that directed users to a landing page on the website.
Hyport Digital generated impressive results for the landscape architecture design firm. The display ads generated over 1.2 Million impressions and resulted in over 900 clicks.
We developed a targeted brand awareness email marketing campaign to reach potential clients who had shown an interest in landscape design. The email campaign included a series of nine emails sent once a month that showcased the firm’s best projects. The emails were personalized and tailored to the recipient’s interests and needs.
The acquisition email campaign had an open rate of 18%.
By implementing an email marketing campaign and a display ad campaign, our landscape architect client was able to increase engagement and ultimately grow their business.